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Punit Gor : Creative Director

Posted on : 26/11/2019 04:34pm
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Just to introduce yourself if you aren’t freelancing, where are you working and what’s your current job title?


Currently, I’ve been working independently for about a year now.  I do both – creative direction and ground work. The great thing about this is that I get to utilise all my skills and learn new skills constantly.


Tell us your journey from discovering your craft to acquiring the skill you have now?


Since childhood, I used to sketch in my notebooks, play with different materials & tools like scissors, paper, electric motors, etc. Even when playing with action figures, I would invent a story, make a set and even shoot something similar to stop motion with a webcam I had. That’s where my interest for arts, crafts, storytelling & filmmaking comes from. Also, computers and technology have always been a general interest. So when it came to choosing a career I chose animation which felt like a perfect mix of all the things I was excited about.


I felt like the odd one out until I joined college, it was a world full of people who shared the same passion. In both – DJAD and Supinfocom – I was encouraged and my horizons expanded by faculties, seniors and classmates. I bagged two really good internships, first at Disney UTV and then at Vaibhav Studios – both have played a big role in my career.


After dealing with various demands from clients and/or bosses, what’s that one experience that you learned the most from?


While interning at Disney UTV, we had the opportunity for the first time to make a trailer in-house which normally would have been outsourced to a studio. There was some concern about quality and deadline from the higher authorities but my boss, Manav Arya, did not let that pressure affect me. It was the first time I was making a 3D video, so it was quite challenging, especially with a 30 day time frame and the limited resources. But Manav had no doubt in my abilities. This made me push harder and make one of the best trailers, they’ve had. This has led me to believe that complete faith in the artist enables great work. I’ve also had equally bad experiences with college team projects where there is no hierarchy or uneven effort and skill sets. It is necessary to be able to work with all kinds of people and to step in when no one is ready to take responsibility for something.


In the whole world, whose work do you aspire yours to be like? And what attracts you to appreciate what they do?


What makes a good storyteller is the one who tells his stories in his way. So I wouldn’t want my work to be like anyone else’s. Although there’s a lot to appreciate and get inspiration from; from Hollywood/Bollywood directors to YouTube film makers. There are inspirational figures everywhere. One such person is Vaibhav Kumaresh and I’m glad to have worked on a couple of his projects.


What do people not realise about your work/area of expertise?


Well, one standard thing that anyone in animation would say is that people don’t understand that it is a time-consuming process! Beyond that, surprisingly, a lot of people in India are not even familiar with the word. Those who do have a very limited understanding of what it entails and the various applications – from classical 2D to 3D & VFX. It’s a vast field encompassing films and games to the UI in your phone. In fact, even Indian cinema hasn’t yet got it right.


Which project of yours are you particularly proud of? Could you tell us a little about it?


I feel extremely proud of every project I do. I love to share them with people and I love getting their feedback. That encouragement is my fuel. But if there is one project I had to talk about, it would be the first film I made while learning filmmaking at Supinfocom. This was soon after the Nirbhaya incident in December 2012. I wanted to use this opportunity to contribute something to society through my film. It wasn’t easy to write a short story that had an impact, especially on such a sensitive topic. I had some amazing discussions with friends and faculties, notably Jitendra Arora (Faculty at Supinfocom).


I finished it in 2014 but my need for perfection prevented me from releasing it. I kept making refinements until I reached a stage where I felt like making it all over again. I realised a project is never over but at some point, it has to be handed over to the audience and I have to let it go. So I’m sharing the film here for the first time on Indiefolio.


Where do you see yourself in the future?


I never want to stop learning. I do my best to learn new things each day. So I see myself in the future with a much broader skill set, doing very different kinds of projects and furthering my learning. Currently, I’m doing advertising work in animation. Soon, I want to do live action projects as well. It’s been two years since I made my last animated short film. Hopefully, very soon I’ll be making the next one.


Now that you’re getting/you have a strong foothold in the creative world, what would you like to say to ‘all the haters’?


Haters are best ignored. I would like to say thank you to everyone who has ever encouraged me.


Your quick tip to everybody who does the same job as you?


When you are passionate about something, every second of the process will give you joy. So if you don’t feel that way towards your work then don’t settle. Keep trying different things and work with different people.

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